Expanding view of SPD

As many know the medical community says that SPD is not really a disorder.  Yes, I know, bs.  However, my question is if they say it’s not, why are more and more companies creating sensory friendly areas? Many have heard of sensory friendly days at Chuck E. Cheese’s, but now the NBA, AMC and even some airports.  This is huge. 1 This just opens up so many possibility for parents 2. These are some big names.  Hello, if the NBA can acknowledge the fact that there is a need for sensory areas in their arenas why can’t the medical community say it’s a disorder?